E-Commerce

 

Global retailing trends show a seismic shift from physical shopping to online shopping. In the near future, only companies that prepare for this shift will prevail amidst ever growing competition. We are in the business of building highly professional online stores for retailers and can also help to define and execute effective e-commerce strategies for various businesses within other industries. Watch out for our own online marketplace coming soon in March 2014! Click to Get More Insight

Online Strategy

Sustainable business growth doesn’t happen by chance and we know this from experience. With our valuable network of local and international experts in a variety of disciplines, we assist organizations to improve their operational results and financial performance. Our areas of specialization include: Online Brand Definition, Conceptualization and Brand strategy. Interactive and Engaging online campaign creation, New Business development in emerging markets, Market Research and Online Market Place solutions.

Online Marketing

We provide a platform to enhance your brand awareness in the online space. Crafting campaigns to put your message across as well as establishing your online presence. We focus on customer engagement and consumer benefit. This in effect generates returns for you in terms of customer goodwill, trust and authority from this engagement. We will help you differentiate your brand and content from the rest ensuring unique brand experience. We provide you with the following services.

  • Search Engine Optimization (SEO)  and PPC
  • Content Marketing (Content writing and publishing)
  • Email Marketing (Newsletter and e-flyer services)
  • Social Media Marketing

Online Retailing

We have designed, developed and optimized a fully functional and interactive market place. This market place aims at a higher level of customer engagement.Through this market place we can help your business achieve exponential sales uptake and customer engagement. Our one of a kind market place seeks to provide you with the following online.

  • Sell on our e-commerce platform
  • Advertise on our platform
  • Fulfillment services
  • Customer shopping trends and general market place analysis
  • Online extension of your showroom
  • Product walk through for your customers. Granting them the ability to fully appreciate your product catalogue
  • Electronic downloads of your product catalogue

Website Design and Development

With the current uptake in data usage (both fixed and mobile) and the current online behavoiral trends it is in your best interest as a business to have an online presence. Having an online presence is not just about having a website but a customer centric site and affiliated social outlets which manage to put across your message in the simplest way possible and yet remain engaging. In addition it should provide a rich user experience. This is where we come in, with our expertise in this area we can provide you with the following services to help you achieve your online objective.

  • Design and development of your websites
  • Use of modern technolgies and tools
  • A fluid and response design to help you take advantage of both the mobile and desktop space
  • A focus on web UI to give your visitors a rich web experience and increase the engagement time on your web presence
  • Integration with your social media presence to ensure a seamless transition from your website to your social media presence and back

Mobile Applications

2013 has certainly seen an increase in mobile data usage in Ghana from 23% in 2012 to 39.5% in 2013. This trend is expected to continue in 2014 and beyond. With this data trend in mind it has become increasingly important for businesses to position themselves to take advantage of this space. We can certainly help with this. We can provide you with the following services.

  • iOS applications
  • Android applications
  • Windows mobile applications
  • Generic java applications
  • Mobile specific web application development